Alcon Optometrist Gala: Experiential Design

I led the design for an exclusive Alcon event. The goal was to mix classic Art Deco style with Alcon's tech-focused brand. I created everything from the event's look and feel to the screen animations, app interfaces, and physical print signs. This built a smooth, high-end experience for everyone who attended.

Brand Look

I built a clean look using bold shapes, gold and dark tones, and balanced layouts. Inspired by the Great Gatsby and early 1920s posters. This made the corporate event instantly feel like an elite, invite-only gala.

Motion & Video

I developed smooth, looping background animations mapped to the venue's physical architecture. By blending custom motion design with AI-driven animation, the final output functioned as a live art installation—infusing energy into the space without compromising typographic legibility.

Magic Mirror Interactive UI

I designed the user interface and flow for the "Magic Mirror," a live interactive screen. Guests could step up to the mirror, interact with a clean menu, and see digital outfits mapped onto their reflection in real time. I made sure the buttons and text were easy to see and use in a busy event space.

View More Projects